Your business can get much more exposure and become more visible to your target audience. 71% of business owners are using social media for brand awareness.
Good branding will help you build a better reputation online and eventually make people trust you and your brand.
77% of B2C companies are generating leads through Facebook. Facebook is one of the leading social networking sites when it comes to the generation of leads.
Social media marketing results in higher conversion rates. Social media is a place where brands can act like people do, and this is important because people like doing business with other people; not with companies.
The more people that are talking about you on social media, the more valuable and authoritative your brand will seem to new users.
The more quality content you create on social media, the more inbound traffic you’ll generate to your website, and more traffic means more leads and more conversions.
You can spend less money to get your brand promoted. People are more likely to decide based on what they see on social networking sites.
The more active you get on social networking sites, the more searchable you become. It is a form of linkbuilding, which is important part of the SEO.
Social Media allows you to contact your prospective customers with personal touch.
Direct interaction can help you improve your service and monitor what your customers really think about your business.